While the Nook — Barnes & Noble’s $259 e-reader and Kindle rival — has been available for purchase online since November, it has yet to be sold in the company’s brick-and-mortar stores. Come Wednesday, however, that will all change.

The New York Times is reporting, “Barnes & Noble, the country’s largest bookselling chain, said that its Nook electronic reading device would be available for purchase in its stores starting Wednesday.”

Barnes & Noble originally made a big splash with its Nook announcement in late October, but its digital book reader has since been met with mixed reviews and suffered from stock shortage problems around the holidays.

The push to finally get the Nook in Barnes & Noble stores is likely the result of the hoopla involving Apple’s iPad. As Google is learning via lackluster Nexus One sales, consumers haven’t exactly embraced the online-only purchase model when it comes to electronics. With its physical debut coming several months prior to the iPad’s, Barnes & Noble might have an opportunity to land key sales before consumers can hold the iPad for themselves.