What Will Happen to Picnik?

For Google, this acquisition would make a lot of sense. After all, with Picasa Web Albums, Google offers one of the most popular online photo sharing sites and while it offers some basic editing features, it doesn’t offer anything close to Picnik’s feature set. Picasa, too, is one of the few Google services that still relies heavily on a desktop client and as Google continues to push its online services, it’s only natural for Google to want to offer a better online photo editor as well. Indeed, according to Googleown announcement, the company will work “hard on integration and new features.”

The Picnik team will move to Google’s Seattle offices and judging from the announcement, there will be no changes in the company’s management and engineering time.

What about Picnik’s Relationship with Flickr?

Picnik has a close partnership with Yahoo’s Flickr, where it is the default photo editor. It will be interesting to see if Flickr plans to make any changes to this agreement in the near future. In today’s announcement, Google notes that it plans to continue to support “all existing Picnik partners so that users will continue to be able to add their photos from other photo sharing sites, make edits in the cloud and then save and share to all relevant networks.”